What is a tag line? A tag line is a catchphrase or slogan, especially used in advertising. A business tag line can also define your business brand. A business tag line is very important for your blog/website(s). A tag line can give customers additional clarity about your business; it can also boost and benefit a business with a fast-pitch sell.
Below, I’ve listed “3 How to Tips for Business Tag Line Success:”
1. Focus on your blog/website(s) theme
It isn’t only important to choose a domain name that brands your business but also a tag line can sum up the tone and premise of your brand and/or product. A tag line should market your business with a catchy phrase that will describe your overall business goal and mission.
When a customer reaches your website, you should be able to communicate what is the relevance of your business so that you can reach your target audience.
Many people might disagree and say that tag lines have diminished in importance. However, there are many famous brands out there today with tag lines that have become a household name.
Only you can decide if your business brand is well established without a tag line but if you feel that your business brand might need a boost then consider having one.
2. Test out your tag line before choosing the right one
Tag lines can be tested and tried out before coming to a final decision. In other words, if one tag line does not work, tweak and change it to one that does work. Ask your network peers for advice. A great tag line can determine the success of a blog and/or website.
3. Get help
If struggling with a business tag line name, consult a professional writer or branding company to help you out. Check out forums and small business networks for additional help.
Remember, a good tag line will help brand a business, but a GREAT tag line should also be memorable and functional. Brainstorm before quickly choosing on a business tag line in the beginning stages of creating your blog/website. Personally, I wish I knew when I first started (7 years ago )what I know NOW about the importance of choosing a defined niche domain name and a business tag line. Live and learn right? 🙂
Can you add to the above business tag line tips? Do you think a business tag line is important or a waste of white space? Would love to read your thoughts. Please comment below.
About the author: Sonia Colon is writer/publisher of My Fashion E-Mall Blog & The Biz Buzz of a Latina Mom Blog. She is also owner at BooksAboutMe. For additional powerful business articles and Internet marketing tips for maintaining a lucrative business visit her sites today!
If you liked this powerful business marketing article, please share it with a friend or two by clicking on the social media icons below. Thank you!