Having a good website alone is no longer enough to create a successful business online.
Regular search engine listing, SEO and back-link building will contribute to high website traffic. Also, you can pay to buy key words on search engines so that you can appear as a ‘Sponsored Link’ in search results, such as the top and side bar results on Google. Depending on your budget, you can try to do this yourself or you can hire a firm to do this for you.
Below, I’ve listed 5 powerful online marketing techniques for a successful business website, that you can apply to your own successful business for free.
1. SEO (Search Engine Optimization)
SEO stands for “search engine optimization.” It is the process of getting traffic from the free, organic, editorial or natural listings on search engines.
2. Submit your website to online directories
A great place to start is online directories.
3. Submit your search engines
Submit your business to the following search engines:
4. Submit and build back-links for your website
The idea behind back linking is to have a website that is filled with quality information so that people will want to link back to it. The more back links your website has the better. One way to attract back links is to get listed in many directories and submit your articles. Another technique is to post and comment on blogs/forums, do content exchange, affiliate programs and press releases. Always keep track of your back-links and beware of artificial and suspicious links. Check out LinkMarket and LinkAlizer.
5. Engage in social networking sites
It goes without saying that social networking sites can be beneficial to your business website. Many of us are connected on Facebook, Twitter, and LinkedIn. However, it is a great idea to also connect and network with other social media sites such as: Networking for Professionals, perfectbusiness, and Start Up Nation.
Are you using these “5 Powerful Online Marketing Techniques for A Successful Business Website?” Please share your comments below.
About the author: Sonia Colon is writer/publisher of My Fashion E-Mall Blog & The Biz Buzz of A Latina Mom Blog. She is also owner at Books About Me. Sign up for the newsletter and never miss a powerful business marketing article plus receive a FREE eBook on ‘How to Rock Your Business with A Blog’.
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