marketing tools
How to Leverage Offline Marketing for Best Results
A business article guest post contributor. Offline marketing can be a highly effective way to promote your business, but it’s important to begin with a concise set of goals. You should decide what aspect of your business you want to emphasize when you promote your website offline. You’ll be able to achieve a lot more [...]
6 Sites to Help You Network Your Business!
In addition to the business article written and posted on January 20, 2011 – “4 New Networking Tools for Your Business” – below are 6 additional websites to help you with networking your business even further: 1. Biznik.com – Find out about local seminars and events. Join your local business community to connect and collaborate [...]
How To Use A “Hot Market” To Build Your Business!
A guest post by Bob Leduc Do you remember all the anxiety about Y2K in 1999? It created a “hot market”. A lot of businesses jumped into that hot market. Many of them failed when the Y2K problem evaporated. But a few used the unique opportunity it provided to build permanent, profitable businesses. HOW TO [...]
How to Create a Marketing Plan: The Benefits of a Marketing Plan!
The Benefits of a Marketing Plan Firms that are successful in marketing invariably start with a marketing plan. Large companies have plans with hundreds of pages; small companies can get by with a half-dozen sheets. Put your marketing plan in a three-ring binder. Refer to it at least quarterly, but better yet monthly. Leave a [...]
What Does Marketing Mean?
You can have the best little business ever with wonderful potential, but if you can’t market it, you don’t have a business at all. Learn how to market yourself, because you are your business. Don’t confuse the terms “marketing,” “advertising,” and “promotion.” These terms carry a different tune every time. Marketing means informing your potential [...]
Is lack of money stopping you from owning your own successful Internet business?
If so, I’ve got something that’s going to ELIMINATE that hurdle for you… I’ve just heard from my friends at the Internet Marketing Center, and they’ve agreed to let me offer you a 30-Day Trial to their #1 best-selling profit system, “Insider Secrets To Marketing Your Business On The Internet!” So for one full MONTH, [...]
The modern marketing reality!
In this guest post, Tactical Execution with Patrick Schwerdtfeger writes about “The Modern Marketing Reality!” Remember back in the good old days when TV commercials showed blind-folded people tasting different colas or washing dirty laundry, only to discover that one product was better than the other? Remember when such blatant product claims met with acceptance [...]
How to cut marketing costs without endangering business growth!
In this guest post, Susan Pascal Tatum writes an interesting article on “How to Cut Marketing Costs Without Endangering Business Growth!” As business owners and/or marketers, we’re all under pressure to cut costs. Unfortunately, many business owners get so intent on reducing costs, they lose sight of what it’s going to do to the business. [...]
I have shocking news for you…
I checked my email this morning and there it was… … a message from the Internet Marketing Center’s Derek Gehl, one of THE smartest Internet marketers I know, telling me he’s retiring. I’m still in shock! At first, I was actually a little confused. Now more than EVER, (think ‘recession’), people need some SERIOUS help [...]
Marketing in a recession? Yes!
The following is a great article about “Marketing in a Recession? Yes!” by Rob Bedell. Is the current tough market the right time to be slashing your advertising budget? Not if you want your business to survive the economic downturn and lay the groundwork to thrive when the economy improves! Tough times may actually provide [...]
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