marketing tools
The modern marketing reality!
In this guest post, Tactical Execution with Patrick Schwerdtfeger writes about “The Modern Marketing Reality!” Remember back in the good old days when TV commercials showed blind-folded people tasting different colas or washing dirty laundry, only to discover that one product was better than the other? Remember when such blatant product claims met with acceptance [...]
How to cut marketing costs without endangering business growth!
In this guest post, Susan Pascal Tatum writes an interesting article on “How to Cut Marketing Costs Without Endangering Business Growth!” As business owners and/or marketers, we’re all under pressure to cut costs. Unfortunately, many business owners get so intent on reducing costs, they lose sight of what it’s going to do to the business. [...]
I have shocking news for you…
I checked my email this morning and there it was… … a message from the Internet Marketing Center’s Derek Gehl, one of THE smartest Internet marketers I know, telling me he’s retiring. I’m still in shock! At first, I was actually a little confused. Now more than EVER, (think ‘recession’), people need some SERIOUS help [...]
Marketing in a recession? Yes!
The following is a great article about “Marketing in a Recession? Yes!” by Rob Bedell. Is the current tough market the right time to be slashing your advertising budget? Not if you want your business to survive the economic downturn and lay the groundwork to thrive when the economy improves! Tough times may actually provide [...]
Tips to marketing your home based business online!
We all know that a website alone will not draw many visitors. You have to promote your online presence tirelessly. The following are methods you can use to market your home-based business online without breaking the bank so to speak. * Write Articles – Write articles for other online-publications. Use what you know about your [...]
Evaluations & testimonials are great marketing tools!
Evaluations and testimonials are under-utilized by many businesses. If you are new in business or have a new product or service, ask satisfied clients if they would mind writing a testimonial. It’s a great marketing tool for your business. Others will see the testimonials about your business products/services and will provide that extra confidence in [...]
