small business
Is branding relevant to small business?
In this guest post, Wayne Attwell writes “Is Branding Relevant to Small Business?” Most small business owners/operators would probably agree that developing a stand-out brand identity is an essential part of the marketing package for corporates and large companies. Many would add that branding is not that important for small businesses and see it as [...]
Building on a solid marketing plan
Having a solid marketing plan is essential to any business. Marketing on a budget without going broke and expecting great results is very challenging. Acquiring customers through the search engines and other means of marketing should be watched and researched carefully to make sure every marketing tactic results in a profitable sale without breaking the [...]
Guest Article ~ Email marketing tips for small business
Email marketing is something that nearly every small business should be doing. Not keeping a list of people interested in your products or services means you are losing out on a lot of money. Setting up a basic email newsletter is really quite simple and can be an excellent way to build a relationship with [...]
What to Consider When Evaluating Direct Marketing for Your Business
Over the last two to three years, the use of direct marketing has increased by almost 20%. Much of this growth in use has been driven by the increasingly important role of the internet in direct marketing. Almost three quarters of larger UK companies use direct marketing as a marketing communication tool. These larger businesses [...]
I’ve Started My Own Online Business…Now What?
People ask me this question all the time! The “Now What” part is what grabs my attention. There is so much more than just having an online presence. Just because you have a web site does not mean your work is done. You need to constantly promote, promote, and promote some more! Is like that [...]
Bookkeeping for Small Business!
Everyone needs great bookkeeping skills in order for their businesses to succeed. If you don’t want to do it alone, check out this fantastic website Accounting Paradise! They specialize in bookkeeping for small business. Get familiar with the services that Accounting Paradise offers by clicking here! Don’t forget to also check out their payroll services! [...]
