The Powerseller Secret of making your auctions exclusive can help you create a buzz of interest around your auctions and help you steer clear of the fraudsters and time wasters you unfortunately sometimes encounter on eBay.

But it’s not for everyone! The purpose of most auctions is to drive as many bidders as possible, to heat up the competition, and drive up the final selling price. So why would you want to LIMIT the number of people who can come to your auction?

Well, by making your auctions exclusive, you can create a buzz…heighten excitement…and have people clamoring to buy your items!

Of course, you have to have the right kind of product to make this work — preferably rare, one-of-a-kind items that attract a crowd of eager collectors.

Auctions like these are events in themselves — keenly anticipated by potential bidders. By making them exclusive, you can emphasize the urgency of the auction and create a community of bidders who can’t wait for the next one!

The benefits of pre-approving your bidders

eBay allows you to pre-approve anyone who wants to bid on or buy from one of your auctions. It’s a system designed primarily to let sellers check out the background of anyone interested in buying them to ensure that they are genuine bidders. (You can check out potential bidders by looking at thier feedback and their bidding and buying history — all accessible through their User ID.)

However, you can also use this system to build interest in your auctions and turn them into events with an expectant list of pre-approved bidders who can’t wait for the auction to begin!

This is a strategy most suited to sellers who are fairly well-established on eBay with a good selling history. It also works for those who sell slightly more unusual or high-end items like top-of-the-line antiques, collectibles, and other rare items.

Here’s how pre-approving your bidders can benefit your eBay business:

* Make your auctions seem exclusive by making them invitation-only. If you are selling antique clocks, for example, you want to attract serious collectors who are passionate about these items. Asking them to pre-register for an auction will make it seem much more serious and exciting than a regular auction.

You can tell every customer who buys from you that you hold regular pre-approved acutions and that you will be happy to let them know when the next one happens. If you were happy with their transactions, you could even e-mail them to say they have been pre-approved already for an upcoming auction and provide them with a link to it. Alternatively, if they add you to their Favorite Sellers list, you can keep in touch with them by sending them details of your next auctions.

* Create a buzz by encouraging bidders to get pre-approved. If you run a web site that promotes your auctions, you can post the date of the next one and invite people to e-mail you to be put on a pre-approved list. Then, when the auction starts, you can e-mail them with a link to the page.

You can also create a buzz throug your About Me page by highlighting that you run regular auctions for pre-approved bidders only. Invite people to e-mail you to get pre-approved and then let them know when the auctions goes live.

* Create a loyal following of bidders who are eager to buy your items. Once someone has signed up for your pre-approved bidder list, you can contact them any time about a new auctions that they might be interested in!

To learn how to create a list of pre-approved bidders “Steal” the Secrets of a Regular Guy Who Made $8 MILLION On eBay in Just One Year!

Copyright 2005 by The Internet Marketing Center