Infographic 5 Steps to Customer Loyalty
Do you cater to customers on an ongoing basis?
There is no doubt about the fact that customers make or break your business.
Put in the time and effort, to be honest, and trustworthy with your business endeavors and you’ll be well on your way to attaining the best customers that will come back to you and your business time and time again.
This infographic takes a closer look at the steps to gaining customer loyalty:
5 Steps to Customer Loyalty
Today, most of the customer loyalties lie with their bank accounts, and you can’t blame people for watching their shrinking dollars. That is why customer loyalty is important if you to have regular clients. Which brings me to ask you this question; are you utilizing the following “5 steps to customer loyalty” to attract loyal customers to your business?
Below, I’ve listed 5 very important steps I think are key to establishing the type of customer loyalty relationship any business can achieve:
1. Offer a superior product
Build and offer a product/service that customers cannot be without. Specify the superiority of your product or service and promote it aggressively. People will notice and take action.
2. Get personal
Take notice. Make your customers feel comfortable. Offer something for free. Make them feel welcomed. Show your generosity and you’ll be remembered.
3. Be consistent and reliable
Become the business person your customers can rely on. Having loyal customers means providing a business/service of consistency and reliability. Have your product/service delivered when you say it will be. Don’t give your customers a reason to look for the competition due to the lack of this important step.
4. Damage control
If you ever encounter a problem with a product/service, for example, delivery date, inventory, etc. tell your customers about it. Keep them posted and provide an effective solution time-frame to meet their expectations. Customers will feel respected and appreciated.
5. Treat customers like royalty
Be good to them and they will bring you new business. Treat them as you would a good friend, especially if you meet on the street and discuss your business/services. Make special acknowledgments to your customers if you meet them at dinner parties or at a business function.
Food for thought:
When a customer has sent a referral your way, take the time to send a thank you card. These tactics mean more to a person then you think. The fact that you took time out from your busy day to send a ‘thank you,’ will not be forgotten.
Think of more ways in which you can entice to come back regularly and create customer loyalty
Do you agree with the above infographic on the “5 Steps to Customer Loyalty” what else can you add? Please share your comments below.
About the author: Sonia Colon is writer/publisher of My Fashion E-Mall Blog, The Biz Buzz of A Latina Mom and biz owner at Books About Me. For additional powerful business articles and Internet marketing tips for maintaining a lucrative home-based business subscribe to her newsletter.
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