Shoutwire Internet News for the Masses
What Does Marketing Mean?
advertising, business, email secrets, marketing, online business, online marketing
You can have the best little business ever with wonderful potential, but if you can’t market it, you don’t have a business at all.
Learn how to market yourself, because you are your business. Don’t confuse the terms “marketing,” “advertising,” and “promotion.” These terms carry a different tune.
Marketing means informing your potential clients about your products or service, and finding ways to establish and keep a customer base. Your target market is the specific group of people that consume your product or utilize your service.
Advertising refers to the various media used to convey your message. Printed advertisement, radio air time, television commercials and the Internet are all part of advertising that convey your business message to the public.
Promotion refers to the various methods by which you convey your message to customers. When you communicate with the public, you’re promoting your business. Many people will join business associations, or set up displays in malls and craft shows for promotional purposes.
Many people feel lost and uncomfortable with marketing and promotion. However, the longer you research your market, your product and your competition, the more comfortable you will become in marketing and promoting your products and or service. It takes time to learn what works for your business. You will constantly need to effectively find new methods because the old methods will stop working.
Be the very best you can be by working on your personal skills, and successful marketing and promotion will ultimately follow.
For a great little book that I have found to be very useful and informative is “The Insider Secrets to E-mail Marketing” by Derek Gehl and The Internet Marketing Center.
Check it out today!
Copyright © 2000-2008. All Rights Reserved
This work is licensed under a
Creative Commons Attribution-No Derivative Works 3.0 United States License.
To re-publish content from this site, please include the following paragraph byline…
START BYLINE
* Articles may be used with permission from My Fashion E-Mall Blog. Their business articles help you grow a business on the Internet.
END BYLINE
S. Colon @ April 11, 2007
Great Advice!! Were where you when I was trying to sell discovery toys, avon, tupperware, greeting cards and what else was it? lol I always try something to make money but I think when it came to the marketing, I never went past the family and friends.
Thank you Ginene! lol, I know what you mean. Marketing is always a challenging factor for all of us. I hope my article was helpful.
Have a great day!